What’s your deal?

What kinda opening question is that?

Most people in the world seem to be driven by getting, but you seem to care more about giving. How’d that happen?

Probably a number of factors. I grew up in the most giving of families. With 13 siblings, you learn to give whether you like it or not. I was weaned on the philosophy that we exist in this world to give to it much more than we take from it. Both my formal and informal schooling solidified that inherent belief.

How did that play out prior to founding Hatch?

It first manifested in music. I knew I had a melody and harmony that I had to give to the world. I began performing and recording as a singer-songwriter, and people seemed to like it. I guess that’s what happens when you give. As an interviewer you must listen to my album if you really want to get to my soul.

I have! Which is kinda how you got on my radar. How did giving become your career?

Money, or people’s approach to it, changed with the Great Recession. I think before that, except for a few philanthropists, most people thought very little about contributing. When we saw how fickle markets and economies really are, I believe a long-dormant essential part of the human being was reignited. What am I giving to the world? By divine providence, an incredible-if-unchartered opportunity presented itself to help answer that question. I began by helping to build a tiny start-up called Charidy into what would become one of the world’s leading nonprofit and personal cause crowdfunding platform, using short time frames and matching incentives to raise over $2.5 Billion from millions of donors for thousands of organizations and individuals.

What was the magic?

People. It’s always the people. What brought out the magic in the people was the perfect storm between need, technology, incentive, momentum, service, passion, marketing, and execution. We knew for a fact that organizations needed money. We also pretty much knew (or believed) that everyone everywhere loves giving to things they love. We just had to find a way to marry the two. And we did.

So that hatched Hatch?

In a word. As crowdfunding became the norm, my mind began to focus on the future. What tools could we create to empower peoples’ most inherent trait of giving. What are the most powerful solutions out there that for-profits are using to sell their products, and how can we do the same, or even better, for the nonprofit world. Ai popped up right away. Which is when I had an epiphany…

That’s Greek for “revelation”…

Yessir! I always hated the term “artificial” intelligence. Who wants anything artificial? Here’s the eureka: What happens if we replace “artificial” with “altruistic”? Ohhhh, imagine intelligence that engenders altruism in the world! We trademarked the term, Altruistic Intelligence™, thereby helping to shape the bright future of giving, technology, and Ai!

And that, in a nutshell, is Hatch.

I think you mean eggshell…

Haha. It’s been fun. And we’re just getting started.